Observed annually on the Saturday following Thanksgiving, Small Business Saturday is a reminder to support small businesses this holiday season and celebrate all they do for our community. Check local businesses for the specials they’re planning.
Trying to cut back your spending this holiday season? Supporting local businesses doesn’t have to cost a dime. Word-of-mouth recommendations and social media engagement have a bigger impact than most of us realize. So, other than shopping, how can you support local this holiday season?
REVIEW
Whether it’s on their Facebook page, Yelp, or Google, customer reviews can be the deciding factor when others are looking for a new restaurant or service provider. And, you’ll definitely make the business owner’s day!
FOLLOW
This one is the easiest. Bonus: You’ll know about all the store’s promotions and events. Or, if that item you’ve been eyeing goes on sale!
REFER
Does your coworker love your new nails? Send her the salon’s Instagram. Does your neighbor love your dog’s holiday bandana? Recommend your groomer. Is someone on Facebook looking for new car insurance? Tag your agent. Your recommendation could lead to a life-long customer.
ENGAGE
Whether it’s a like, comment, share, or just a quick react, all engagement makes it more likely that content will be shown to more people.
POST
Did you have an amazing customer service experience? Find a new favorite meal? Have the best time at Ladies Night Out? Snap a quick photo and check in or tag their page.
#ShopSmall
#ShopPantego
#SupportLocal